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Loyalty That Builds Communities, Not Just Customer Lists
We’ve all heard the same line: loyalty is about getting customers to come back. And yes, that’s obviously important but there’s a fresh...
Aug 272 min read
Is Your Loyalty Scheme Costing You More Than It’s Helping?
Customer loyalty is the lifeline of small businesses. But what if the way you’re rewarding loyalty is actually cutting into your margins...
Aug 82 min read
How Burdi Brings Big-Brand Loyalty Power to Small High Street Businesses
If you’ve ever used super-market loyalty programs like Tesco Clubcard or Nectar points, you’ve experienced the power of multi-venue...
Jul 132 min read
What Is Open Banking — And Should Small Businesses Be Paying Attention?
You’ve probably seen it at an online checkout recently: “Pay by Bank” right next to the usual Visa, Mastercard, or Apple Pay options....
Jun 303 min read
From Stamp Cards to Smart Loyalty: Why We Built Burdi (And Where We’re Going)
Like a lot of good ideas, Burdi started with frustration — and a lot of coffee. We were spending time in great local cafés and shops,...
Jun 182 min read
Loyalty Has Changed — And So Have Your Customers
Remember the old “buy 9, get 1 free” stamp card? It sat in your wallet like a mini badge of honour. A ritual. A quiet nod that said, “I’m...
Jun 22 min read
Dynamic Pricing Has a Bad Reputation — But What If It Could Help the High Street?
In the last few days, the announcement that World Cup 2026 tickets in the US will use dynamic pricing has reignited debate on the ethics...
May 212 min read
How A.I. Is Quietly Changing the Way Small Businesses Compete
Let’s be honest: when most people hear the term Artificial Intelligence, they picture big tech companies, Silicon Valley, or complicated...
May 42 min read
Burdi 101: What We Do & Why It Matters
When we started Burdi, we kept hearing the same story from independent shop owners. Rising costs, shifting customer habits, and loyalty...
May 42 min read
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